The second way digital fundraising platforms are shaping investment banking is not one of geography. Raising capital was often a local or regional effort in the old world. In this, companies looking to raise capital were forced to rely on investment banks with a strong presence in their region; gaining access to foreign investors required extensive networks and relationships.
Now, through digital platforms, companies can now reach an entire investor base. Whether it is Silicon Valley or some lesser, less developed market, it can attract investors of the world through online platforms. This global reach has made the process especially attractive for companies in emerging markets which, till now have lacked capital access. In turn, investors also get opportunities for investments in regions or sectors that were previously hard to reach.